Discuss Classic Film Posters Essay Example for Free

Discuss Classic Film Posters Essay Introduction Movie posters today are considered collectibles and rare ones fetch high prices. Great movie posters are hard to find. Historically, most posters are cut and paste jobs that do not sell the movie very well while a great poster could intrigue, shock, inspire as well as excite.   To create sensation and convince viewers, it should be aesthetically beautiful or original as well memorable that a single glance will make the viewer go inside the theatre to watch. According to Kinross (1991), graphic design is the activity that evolved out of what has been known as ‘commercial art’ closely linked to advertising, drawn or painted illustration. The graphic designer is generally acknowledged among themselves as professional designers who are able to work across a range of fields with different media including companies and corporate bodies, book or magazine publishing, exhibition design, signing and architectural graphics, television graphics, posters, among others. Hollis acknowledged that up to the Second World War, artists who are either painters or sculptors such as Kurt Schwitters, Willi Baumeister, and Friedrich Vordemberge-Gildewart. He also added that there had been a crisis in design as computerized designers go off in one direction led by Basel-Wolfgang Weingart and commercially developed by April Greiman and the New Wave of Americans (Kinross, 1991). â€Å"It was something to do with graphic and typographic freedom and with making new images, presenting information as a decorative style†¦ emerged from the new technology of the computer,† Hollis said (Kinross, 1991, p 75). Hollis also believed then that the graphic designer does not control the content of what he or she is designing. He also observed that in postmodernism, there is a large element of eclecticism that borrow past styles and apply them such as what Bruno Mongunzzi, a classic modern typographer and an intelligent designer who is â€Å"not highly original †¦ [with the] notion of â€Å"I don’t want to be interesting, I want to be good,† (p 75). Hollis delineated art as pre aesthetic information while graphics is information which could inevitably become aesthetic. Hollis and Kinross agree that â€Å"graphic design is modernism in the graphic field†¦ the conjunction of image and text† (p 76) of which Hollis emphasized the importance of the relationship between image and text. Lithography (from 1800) was credited to allow joining of image and text laboriously by hand. Likewise, aside from text and image, there was also the conjunction of image and image where photography provided raw material for montage such as John Heartfield’s, and by making surrealism possible images which appeared to be machine-made. Photography was considered as the central generator of graphic design of the modern movement citing the Volkswagen advertisement in particular (Kinross, 1991). Design as also closely linked, if not overlapped with advertising starting the 1960s. Hollis proposed that it was difficult to separate graphics from marketing which is, â€Å"a distinctly bourgeois activity, which has occasionally, probably through pop music, had connections with some sort of mass culture,† (Kinross, 1991, p 79-80). This paper shall try to discuss the organization, design, use of colour, spatial layout, and lettering in the movie posters: The Bridge on the River Kwai, The Guns of Navarone, The Magnificent Seven, and The Great Escape with the above premise. Discussion: The Bridge on the River Kwai. Design This poster uses period book-type design with an obvious elongated presentation. The type spacing or leading is not controlled and seem to take up much space to provide cramped texts that followed, including the movie title. It also uses illustrations in layered format from the smallest image below, a bigger image above it, and the biggest one showing up close in action the lead character. In fact, the rectangle below the introductory four-line texts seem to be a book cover superimposed on the lower small image with the matching text so that the poster seem to have used a book cover itself. Color The use of color is impressive as the classic eye-catching combination of yellow and red are used. A little of blue text complemented the overall mix of colors. Spatial Lay-out As mentioned earlier, there seem to be a followed desire to use a book cover format with introductory catch lines above and supporting details just below the book cover image. The concept, although longer than the usual movie poster, is impressive. Lettering Type fonts were already used in this print but the title â€Å"The Bridge on the River Kwai† is definitely hand-executed in bold, uneven manner which is very prominent. The Guns of Navarone. Design This one uses comics-type illustration and classic poster size to present strong images of the lead characters and the sea. Already, the use of the classic movie poster lay-out is laid and presented making this one in hand-lettering and cut and paste rendition one for the books. Color The use of the yellow/brown and red combination is another notable characteristic of this movie poster. It is catchy with a huge single image in symmetrical balance with the lead credits. However, its catch line superimposed on the image is not very noticeable or striking. Lettering The Guns of Navarone is also hand-executed with uneven yet type-cast style showing ethnic influence in the design and lettering. The bigger presentation of the lead character names overshadow the movie title, showing that the characters are more saleable than the story plot. Or that each could help sell the other. A witty approach towards commercialism. Spatial Lay-out The use of space and overall design of the poster is pleasing and symmetrical. It is also-well-balanced and does not stray the attention away from it. The Magnificent Seven. Design The Magnificent Seven uses the number image as its main design structure showcasing the face of the lead characters. It has a convincing approach to the use of graphics and confining images in a relevant manner so as to emphasize the number. Color Once again, the colors red and yellow are very evident in this poster although the gray, black and white images of the faces and heads confined within the number add a balance that mutes the overwhelming yellow. The use of the neutrals or muted hues is very rational as use of human flesh colors could drown the effect red and yellow provide. However, additional color on the images below the number 7 could have provided more impact, intrigue and variety. Spatial Lay out The lay-out is quite crampy within the confines of the number 7, with much waste on the sides of each space. The limitation could have been the effect of printing graphics at that time. Use of machine is already evident at this poster and the font sizes and the wasted spaces provide a glimpse of experimentation being used. Lettering A combination of hand-executed lettering and machine type, this one shows the limitation of graphic design during the period. The Great Escape. Design Considered the quad poster, this one uses horizontal design to present the entire poster. The balance is achieved through the placement of small catch line on the left and the title and image on the center-right. Color The use of basic red and blue is very effective as black balances the off-white color of the reversed title in big fat fonts. Spatial lay out There is also the experimentation of text size in this poster. While balance is being achieved, there is also the wastage of some space where the catch line could have gained advantage. However, since commercial design was in its adolescent stage, this is forgivable. Lettering Machine seems to be the evident executor at this poster. Every letter size and type are uniformed and the limited use of space made it more obvious. Conclusion The period when photographs are hardly used, comic and book art illustrations were used in movie posters. These posters achieved classic popularity and acceptance due to use of what are typically accepted design concepts at that time; use of basic colors red, yellow and blue which appear striking against one another at the same time catchy in the commercial sense, attainment of balance and symmetry by not tilting the meter of text and photos to only a single side, or plain use of centering. The lay-out and ettering are evidently limited due to time and resources restrictions. However, in a period when posters were used as announcements and not exactly collectible graphic arts, these are acceptable norms for movie posters. Current trends, however, may provide new design concepts that may or may not be considered acceptable in any other given period. Design mutates, and popular taste is conditioned, influenced, as well as acquired. So does design and movie posters. Reference: Kinross, Robin (1992). â€Å"Conversation with Richard Hollis on Graphic Design History.†Ã‚   Journal of Design History 5 (3) 73-93. Hershenson, Bruce (1998). â€Å"A History of Movie Posters.† Reel Classics.

Christopher Columbus Essay -- Christopher Columbus Essays

Christopher Columbus was born in Genoa, Italy in 1451. He was named Christofero Columbo, after the patron saint. His father was Donenico Columbo, a weaver and wool dealer. Columbus had two brothers, Diego and Bartolome. Historians are certain that Columbus was not a noble. Columbus's crew on the first voyage were not a bunch of cutthroats. They were mostly hometown boys' from Andalusia, and nearly all experienced seamen. Of the four voyages of Columbus, only the crew of the first voyage is completely known. Alice Bache Gould spent decades combing various archives in Spain, and eventually came up with the list of the 87 crewmen of the Nià ±a, Pinta, and Santa Maria. In 1465 Columbus started accompanying his father when he went to sea to sell his cloth.   Ã‚  Ã‚  Ã‚  Ã‚  In 1465-1475 Columbus learned how to handle a ship and became aware of the risks of navigation. By 1475, Columbus grew up to be a well-spoken young man. Columbus went on an expedition to the island of Chios in 1475, a Genoese possession in the Aegean Sea. Columbus then stayed there for many months defending from Turkish attack, a business that extracted gum mastic from trees, which was used as a painkiller. French pirates attacked Columbus when he was on a ship carrying a shipment of gum mastic.   Ã‚  Ã‚  Ã‚  Ã‚  In 1476 Columbus moved to Lisbon with his brother, Bartholomew who also was a sailor. Between 1476-1479 Columbus sailed out on various sailing expeditions. In 1479 Columbus ma...

Stratford Sherman Eight Steps Toward Integrity

After reviewing Stratford Sherman Eight Steps toward Integrity, it has different components of business ethics that businesses can use as a basic guideline. The Eight Steps toward Integrity include: doing what we say we will do, doing the right thing, taking responsibility, supporting our own weight, holistic thinking, checking the mirror, defining the rules and values. The first step is doing what we say we will do which â€Å"includes keeping promises and meeting deadlines†¦ —and often, tough negotiation—prior to making commitments. (Stratford Sherman). Doing the right thing includes being aware of what’s right and performing the right actions. This also includes accepting the consequences. Taking responsibility is simply taking responsibility for your actions. Supporting your own weight â€Å"means functioning as a whole. † (Stratford Sherman). Holistic thinking is â€Å"an appreciation of wholeness in the world supports its practice. † (St ratford Sherman). Checking the mirror is taking the time to do an honest review of you or as Sherman said pause for reflection.Defining the rules and values is simply rules about the basics that can be applied to almost anything from couples to organizations. New local health codes require that trash dumpsters be at minimum of thirty feet from the rear entrance of the building. The new laws also include that all out buildings be at minimum of six feet from the property line; Sandwich Blitz is in violation of these laws. The enclosure that houses the trash dumpster is five feet from the property line. The government inspector has told the unit manager that he would be willing to approve this if Sandwich Blitz provides the food for his department's holiday party.Dalman and the Location Manager should decline the government inspector offer for multiple reasons. One reason is because this is very unethical for business owners to accept a bribe when they’re violating the law and t his is also unethical for the government inspector to make this offer. Dalman and the Location Manager need to do the right thing, take responsibility, and support their own weight. But let’s say that Dalman and the Location Manager accept the government inspectors’ offer.What if another inspector comes to inspect the building after Sandwich Blitz have already provided the food for the inspectors department holiday party? The issue still remains that the enclosure that houses the trash dumpster is only five feet from the property line when laws require it to be six feet from the property line. Dalman and the Location Manager need to strategize other solutions such as finding out if the enclosure can be redesigned or if they can move the whole structure back only 1foot so that Sandwich Blitz will not be in violation.

Characteristics of Unethical Behavior - Free Essay Example

Sample details Pages: 2 Words: 675 Downloads: 2 Date added: 2019/04/05 Category Psychology Essay Level High school Topics: Behavior Essay Did you like this example? Bernard Ebbers had what it takes to be a good leader. He had the trust and respect of his team. When a leader builds trust and respect within a team, it will show. Once team members feel secure in sharing their opinions without fear of being judgement or retribution, can openly and freely collaborate on projects and know that their leader has their best interest at heart, produces a highly productive work force. This is what Mr. Ebbers portrayed himself to be. A leader is only effective as his team. Building trusts takes time. Bernard Ebbers understood that people trust actions and not words. If a leader doesnt model his leadership style, Team member could lose trust. A leader must display behavior that that he/she expect his team to follow. A leader shouldnt ask someone to do something that you wouldnt do yourself. For example, a leader must lead by example. Showing your team, you are one of them and being responsible for outcomes whether positive or negative. Don’t waste time! Our writers will create an original "Characteristics of Unethical Behavior" essay for you Create order Deviant behavior violates organization norms. It is a general decline in civility. Ebbers profess hatred for bureaucracies and his love for reduction of staffs in new acquisitions paints picture. Critics said the take overs of most companies did not make business sense and Worldcom did realized savings. There were questions about his capabilities and priorities. He was a man of conflicting personality. He expressed disdain and impatience to those that questioned the practices of Worldcom. He used rewards to influence his managers. He personally gave top managers loans of the record to buy back company stocks and power became concentrated in the top echelon of Worldcom. He kept his promise and stuck to his commitments. No one trust those who dont keep promises. He stuck to his commitment to make Worldcom the biggest telecommunications company in the world. He criticized European telecommunications players that he claimed was lagging behind North America. He didnt listen, ask questions consistently. He would have been a better leader had he kept quiet during discussion and listen to other advice. Consistency is key to leadership. Consistency of actions, behaviors, moods and expectations bring about good results. A good leader provides his management team with unwavering support that they can rely on and a set of rules and expectations that will guide the team through good and bad times. Success of a team is of greater concern than those of a leader. To get the best out of your team, show them that you put them ahead of your own ambitions. Let them feel a part of the team. Give them a seat at the table in achieving your ambitions. Give credit to where it is due. Punish when necessary. This was not Ebbers style of leadership. He had his own ambitions and dragged his team along. He had essentially bought his senior management team. They were sucking up to him. Success of a team is the leader success as well. Bernard was more of a corporate dictator than a leader. He was pretending to be cutting costs by increasing the heat in the summer and decreasing the temperature in the winter to on energy bill. While at the same time purchasing 164,000-acre ranch and 20,000 cattle. He never asked for feed backs on his actions, how he could help his management team be more productive, improve the work environment or how to better communicate. A good leader asks for feedbacks, what process can he change for the team to be more effective. Constructive feedbacks help improve a leaders ability to do a better job. Ebbers was unethical in his approach to leadership at Worldcom. A good leader as discussed earlier, lead by example. If a leader wants his management team to display good leadership qualities, he must display them first. For example, you want your team to go the extra mile, you as leader must do it first. Showing your team, you are one of them and their equal in being responsible for outcomes good or bad breed respect, honor and trust.